In this video you'll learn:
It can be hard to scale your marketing agency, especially when you need to start hiring a team to take on more clients. Adam Lucerne knew that with the right SOP (Standard Operating Procedure) for hiring and training VAs, he could scale his agency profitably. This was the invention of the PODCS Method, a system VAs follow to research a client's market and organize their customer journey to be used for writing the perfect copy for Facebook ads. But this still was a pretty manual process for taking the research and turning it into Facebook ads... until Adam found Jarvis, an AI copywriting assistant. He figured out how to tell Jarvis all the research his VAs found on the client and then Jarvis responded with unlimited versions of ad creative that's perfectly positioned to convert a person at each step in the buying journey. In this training, Adam shares exactly how his PODCS Method works and his workflow for how he uses Jarvis to write the perfect Facebook ads for clients.